Why You Should Care
If you run a salon, barbershop, spa, clinic, or any appointment-based service business, Noona gives you a professional scheduling system plus instant visibility on their consumer marketplace — where 11,000+ reviews and a 4.8-star app rating drive real walk-in and online bookings straight to your calendar.
Marketplace + Management in One
The only European booking platform that combines a consumer marketplace (11K+ reviews, 4.8-star app) with a full-featured appointment management system. Clients find you on Noona, book instantly, and you manage everything from a calendar you'll fall in love with.
Key Strengths
What makes Noona stand out from the competition.
Consumer Marketplace
Noona doubles as a consumer-facing marketplace (noona.app). Clients discover and book your services directly — driving organic demand without ad spend.
Best-in-Class Calendar
An obsessively refined scheduling calendar since 2016. Drag-and-drop appointments, recurring bookings, buffer times, and multi-staff views.
Mobile-First Experience
Award-winning mobile apps (4.8 stars, 11K reviews) for both clients and operators. Manage your entire business from your phone.
Built-in Point of Sale
Integrated POS for in-person payments, product sales, and service checkout — no need for a separate payment terminal setup.
Employee & Multi-Location
Manage staff schedules, individual service menus, and multiple locations from a single dashboard.
Client Loyalty & Profiles
Built-in loyalty programs, client profiles with visit history, and automated reminders to reduce no-shows and drive repeat visits.
Key Features
Everything you get with Noona.
Pros & Cons
An honest look at Noona's strengths and limitations.
- Built-in consumer marketplace drives organic client acquisition
- Beautiful, intuitive calendar refined since 2016
- Award-winning mobile apps for both clients and operators (App of the Year 2023, Iceland)
- Free tier available — easy to start with zero risk
- Integrated POS eliminates need for separate payment tools
- Strong in European markets (Iceland, Czech Republic, expanding)
- Built-in loyalty programs and client retention tools
- Designed for appointment-based services, not tours/activities
- No OTA distribution channels (Viator, GetYourGuide, etc.)
- Limited to specific European markets — not globally available yet
- No public API for custom integrations or headless embedding
- Smaller ecosystem of third-party integrations compared to larger platforms
Integrations & Compatibility
What Noona connects with out of the box — from OTA marketplaces to payment processors and website platforms.
Platforms where you can embed booking widgets or build custom booking flows.
Workflow automation, accounting sync, and business operations integrations.
Payment gateways available for charging your customers when they book tours, tickets, or experiences.
Use Case Fit
See how Noona aligns with different business types.
How Noona Compares
A feature-by-feature look at Noona versus its closest alternatives.
 |  |  | |
|---|---|---|---|
| Pricing & Value | |||
| Starting Price | Free / $14.90/mo | Free (commission-based) | Free (commission-based) |
| Commission | 0% | ~6% per booking | 6% per booking |
| Vendor Lock-in | Low | High | Medium |
| Setup & Usability | |||
| Learning Curve | Low | Medium | Low |
| Setup Time | Minutes | Hours | Hours |
| Core Capabilities | |||
| Channel Manager | |||
| Dynamic Pricing | |||
| Digital Waivers | |||
| Gift Cards | |||
| Multi-Language | |||
| Technical | |||
| REST API | |||
| White Label | |||